In order for your law firm to stand a chance to survive and thrive among the cut-throat competition in the great State of New York, you need a steady stream paying clients to your business.
While there are several ways to achieve this objective the most efficient, cost-effective and sustainable way to do this is by engaging in Search Engine Optimization (SEO) for New York attorneys.
SEO is the most surefire way to ensure that your law practice regularly gets a stream of regular 'inbound' prospects and leads, some or many of who will eventually become paying clients.
Our company, Telligent Marketing LLC was formed for the sole purpose of using our 17 year experience in SEO to make sure this happens for you.
What Our New York Lawyer SEO Service Can Do For You
The vast majority of people who need the legal services that your law firm provides will perform a search on a search engine like Google, Bing, or DuckDuckGo to find a lawyer they can speak to about their issue.
This is part of what constitutes “inbound marketing."
In other words, people come looking for the solution you may have for their problem, instead of you having to go out trying to sell it to them (outbound marketing.)
Our SEO for New York attorneys' service will ensure that your website will be one of the main options that these people will be presented with in their search to find a solution to their legal problem.
We will achieve this by doing a variety of things that starts with finding out what problems your ideal clients might potentially be having, the questions they may have around those problems and the kinds of search phrases they are using to find solutions to that problem.
How Our NY State Attorney SEO Service Works
There is a whole host of things that we will be doing to increase the number of leads that your law firm gets on a consistent basis every month.
There are reportedly over 200 things or factors that Google (and other search engines) considers and uses in determining what websites to rank high in their search engine results page and serve to users.
We will be focusing on a few handfuls of those factors that carry the greatest weight in their importance and impact in helping us achieve the objective of our SEO or lead generation campaign for your law firm.
At the core of our law firm SEO service will be a few things like content marketing, keyword research, link and brand building, keyword intent, mobile-friendliness and site speed.
We will, of course, be looking into many of the other relatively important factors in the list of 200.
Experience is often the best teacher for most things in life. In our case we have 17 years' of experience in all things digital marketing in general, but in SEO in particular.
Even though the company Telligent Marketing LLC is a young entity that is only a few years old, our founder and CEO has been involved in SEO as far back as 2003 when he started looking into ways to earn money from the internet.
In all that time he has gone on to work on various digital marketing and SEO projects in various niches including social media, pets, personal development, business and several others.
Telligent Marketing LLC was born when he decided to specialize and direct his deep knowledge to help law firms and lawyers grow their firms via SEO.
There is a high probability that will change some point in the future. But at the time of writing this text, we work exclusively with lawyers, law firms and other businesses in the legal industry.
The reason behind this is simple…
Specializing means that we can always stay laser-focused on providing our clients with the best possible service and results, moreso in the quickest possible amount of time.
This is especially true because we will not get distracted by all the “noise" that happens in other industries as it relates to Search Engine Optimization.
Lastly, working exclusively in the legal industry has helped us to build up a sizeable warchest of resources that we use in daily our work. These are the same resources that we will be using when you start working on your law firm's SEO campaign, which potentially can help us see quicker and/or longer-lasting results for you.
Our best 'sales people' are previous clients who have both seen and benefited from the work we have done for them. So instead of us trying to tell you how great we are at helping law firms generate leads via law firm SEO, simply shoot us an email asking for 2-3 references.
These clients will be able to confirm and attest to the growth their businesses experienced after we helped them rank their website in the first page of Google for the right search phrases
While location does not really make a difference in the world of SEO, sometimes, however, having a local SEO company who knows and understands the local work culture in your city or state can be helpful in making sure that the needs of your company and project are better understood.
We know that what is reasonable to one person might not be to the next, and what one is cheap for one person might be expensive for another. So while we believe that our SEO fees are reasonable, we ask that instead of thinking of the price of the service, rather think of the value your business will get from the service.
How beneficial would it be for your law practice if hundreds of prospects and leads started calling or emailing your firm each month asking for legal help? Just as importantly, what are you willing to do to achieve this state of business?
The fact of the matter is, no matter how much you pay us to perform SEO for your New York law firm, your business will earn significantly more from the number of clients that you will start to get at some point, as a result of our work.
So give us a call on (877) 688-0615 or send us an email to have a discussion about how we can use SEO to help your law practice generate more regular inbound leads.
- We are the best at what we do
- Compared to many other SEO companies, we are comparatively cheap.
- Our belief is to be one of the top-rated SEO companies in the state.
- You will not find a better service anywhere. From the quality of our work to our client service, and everything in-between.
Research tells us that the number one resource people turn to, to find information is a search engine. It is therefore imperative for the survival of your business that digital marketing is a significant part of your overall marketing strategy.
While your digital strategy can and should have various components like social media marketing and Pay Per Click advertising, SEO is the most effective and efficient tactic you can use. It is cost effective and you can better control your costs, the ROI is and can be significantly higher than other (digital and non-digital) channels, and it does not fall victim to the phenomenon of “ad blindness."
These are just some of the advantages of SEO for your law firm.
It’s impossible to say. SEO has gotten increasingly harder over the years. A few years ago it could take as little as a few weeks to start to see results. Nowadays, it is not uncommon for SEO projects to take anywhere from 6 – 12 months to deliver results. In extreme cases, such as in very competitive niches, it is not impossible for projects to take as long as 24 months.
In our case, we have worked on client projects that took us 5 months to deliver results, while others have taken us 10 months.The most important thing to keep in mind is this: There is a (good) reason why SEO takes a while to deliver results. If it were that easy to get your law firm’s website ranked on the first page of Google, then it would equally be easy for another company to take your position on Google’s page 1 shortly after.
To this end, the good thing is that once a high ranking has been achieved, you can usually expect your website to maintain that rank for years to come, provided the work is done to maintain the rank.
The first and most important thing to know about our fee is that we work on a monthly retainer structure. Having said that, our fees will usually be determined by what exactly your objectives are.
For example, you might simply want us to work on your website’s SEO, or you may also need us to manage your website and social media channels in addition to the SEO work. These additional tasks will clearly have a different price point than a purely SEO-based work.
So the best way to get the answer to this question is to give us a call on (877) 688-0615 or send us an email and we’ll schedule a time to discuss what exactly you are trying to do, after which we will be in a better position to give you a quote.
Yes we do. You will need to give us a bit of information to help us conduct the audit. A good place to visit our home page and scroll down to the section that says “Want A FREE Website Audit?" and fill out the form.
You will hardly ever find any SEO specialist worth their salt that will guarantee you results. This is not to say that you will not find people who will use the word guarantee in their conversations or emails with you. The reason most professional SEO’s, including us, will never use the word guarantee is because we have absolutely no control over the search engines and what they do.
So while we know how they work and what factors they use to rank a website over another, we also know very well that Google or Bing can at any point in time undertake major changes to their algorithms, as they have done several times in the past, and upend the entire industry.
The thing we can and will say in place offering a guarantee, is to say that there is a very (very) high probability that we will get your website ranked high (we usually shoot for the top 5 results on page 1) in Google and Bing.
They are both good and in general, we often recommend to our clients who can afford it, to do both. The one main advantage that PPC has over SEO is that it can provide instant results, versus the sometimes lengthy timeframe that SEO can take as we discussed in point 2 above. There are also other benefits that PPC has over SEO, but we will refrain from going into them here.
The main (but not the only) advantage that SEO has over PPC is it’s sustainability. If you commit to spending $10 a month on an SEO project, you know that this is what you will continue to spend.
With PPC, you can start by spending $10 a month and bid $0.5 per click and you can reasonably predict the amount of traffic you will get. All it takes is for someone else with deeper pockets to come and spend $200 a month and bid $5 on the same keywords, thereby outbidding you.
You would then potentially or likely see a decrease in traffic and you would need to up your click bid and monthly spend to maintain the same amount of traffic you are used to getting.
You should remember that cheaper does not necessarily equate to better.
One food for thought we will give you as to why you should hire us to manage your law firm’s marketing is this: We would ask you not to focus (so much) on the cost or amount of money you would pay us, but the value your business would get out of being ranked on the first page Google for relevant keywords related to your business’s offering. What would you be willing to do (and pay) to achieve this feat?
Also, you should know that there are many SEO’s that undertake shady activities in their bid to provide you with results. While you may see results in the near-term, those gains are almost certain to be wiped out in due time, but much worse than that, it is not impossible for your website to be penalised by Google for the shady activities performed by that SEO.More often than not, it is those SEO’s that charge (really) low fees that engage in those shady practices.
You absolutely can. But we can assure you that something else will likely suffer if you do this.
You might not pay your business enough attention because much time is spent learning, then performing SEO tasks. Or you might not pay enough attention to SEO and would therefore not reap the benefits you desire. Or even if you are somehow able to focus enough attention to both SEO and your business, chances are extremely high that your health (and other aspects of your life) might suffer as you will likely have little time for anything else.
This is exactly why you should contact us to handle your law firm’s SEO.
We measure success by our ability to help your business grow its revenue.
The tactic we will employ to do this is by helping your business’s website rank on the first page of Google (and Bing) for as many relevant keywords that people use when looking to find a lawyer or law firm that provides any of the services that your business offers.
This will be our ultimate measure of success. In other words, helping your website and business get an increase in the amount of regular and targeted visitors who call, email or visit it.
While our primary focus is companies operating in the legal industry, we are not averse to working with companies in other industries.
While there are specific conditions and requirements that will need to be met before we agree to take a client in a non-legal industry, we would be very happy to help you achieve what you are trying to do if you are not a law firm. Simply get in touch with us to discuss your needs.
Do you have any questions that we have not answered about our New York attorney SEO service, or any other information that we have not provided? Let us know via a phone call on (877) 688-0615 or by filling the form at the top of this page.